Why Social Media Is the Junk Food of Social Life
Brooks links the decline in happiness across rich countries to social media use, loneliness, social comparison, and reduced bonding. He compares compulsive use with becoming simultaneously overfed and malnourished: users consume more social input without receiving the connection they seek.
- Happiness in many rich countries has trended downward since the late 1980s or early 1990s.
- Brooks says the decline accelerated around 2008 alongside social media adoption.
- Social comparison and inadequate bonding can encourage compulsive consumption.
- Young women experienced the worst decline in the account Brooks gives.
“It's the junk food of of social life.”
“You can actually become overweight and malnourished simultaneously.”