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Jordan Paris28 August 2019

Jordan Paris: Just Do It

5Frameworks
10Insights

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Frameworks in this episode

Insights & moments

The myth-busts, hot takes, explainers, and tools worth keeping.

Hot Take· 2

Hot Take41:00

A Bad Podcast Pitch Can Make a Normal Connection Awkward

Hala and Jordan criticize pitches that presume a booking without demonstrating fit, credibility, or familiarity with the show. Beyond earning a rejection, the premature ask can damage what might otherwise have become a useful ordinary relationship.

  • A request should not assume the host is ready to schedule a recording.
  • Credibility and relevance must be demonstrated, not replaced by hype.
  • Hosts compare a proposed guest with the established caliber of the show.
  • An immediate extractive ask can make continued networking uncomfortable.

I know that's a taker that's a taker for sure

Hala Taha · 41:30

it makes me feel like I can't have a regular connection with that person anymore

Hala Taha · 42:00
#podcast-pitching#networking#credibility#etiquette
Hot Take49:30

Hala Says the Biggest Guests Often Show Up Most Prepared

Hala observes that her most prominent guests were often the most engaged, present, and energetic during recording. Jordan agrees that this seriousness is part of what separates an A-list professional from a weaker guest, rather than fame making preparation unnecessary.

  • Hala names Chris Voss and David Meltzer among her strongest interviews.
  • The more prominent guests appeared highly engaged in the conversation.
  • Professional presence includes energy, preparation, and taking the host seriously.
  • Status does not necessarily reduce effort.

the more popular a guest the more into it they're gonna be

Hala Taha · 49:30

they're present they're inspired they're energetic all powerfully present

Jordan Paris · 50:00
#podcasting#professionalism#guests#presence

Explainer· 1

Explainer17:00

Motivation Pushes From Outside; Inspiration Pulls From Within

Jordan distinguishes motivation from inspiration by the direction of the force. Motivation is external and pushes behavior, while inspiration is internal and pulls a person toward a desired future like a magnet.

  • Motivation comes from an external reward or pressure.
  • Inspiration originates internally.
  • Jordan describes inspiration as a magnetic pull toward a dream.
  • Money can motivate without necessarily inspiring.

motivation is something that pushes you

Jordan Paris · 17:00

inspiration is internal and it pulls you like a magnet towards your dreams

Jordan Paris · 17:00
#motivation#inspiration#goals#mindset

Story· 3

Story08:00

What Happened When Jordan Put All His Happiness in One Person

Jordan says a high-school breakup triggered a wider decline because he had concentrated his happiness in one relationship. Grades, baseball, and his emotional state all deteriorated after that single source disappeared.

  • The breakup occurred just before homecoming.
  • Jordan had concentrated his happiness in one relationship.
  • The loss spread into school, sport, and daily emotional health.
  • Dependence on another person's choices made his wellbeing fragile.

I put all of my happiness in that one bucket in that one person

Jordan Paris · 08:30

if you put your happiness in someone else's hands they can drop it and well break it

Jordan Paris · 08:30
#happiness#relationships#resilience#high-school
Story09:00

Jordan Turned Not Talking Into a Game That Deepened Isolation

During high school, Jordan sometimes went through an entire day without speaking. He began treating silence like a game whose reward was being able to feel even sorrier for himself at home, showing how a coping pattern can reinforce the state it appears to express.

  • Jordan had one consistent friend outside school but shared no classes or lunch with him.
  • Some school days passed without Jordan talking.
  • He turned silence into a private achievement.
  • The pattern rewarded and deepened self-pity rather than relieving isolation.

be days that I would not even talk

Jordan Paris · 09:30

I was starting to make not talking a game so that at the end of the day I could get home and feel sorry for…

Jordan Paris · 09:30
#isolation#self-pity#adolescence#behavior
Story36:00

How a Childhood Music Hero Became Jordan's Friend and Biggest Fan

Jordan describes interviewing musician Kevin Rudolf, whose music he had listened to as a child, and then developing an ongoing friendship after the episode. The relationship illustrates how a podcast guest can move from aspirational target to peer, supporter, and potential mentor.

  • Jordan listened to Kevin Rudolf's music on the school bus as a child.
  • A decade later, he interviewed Rudolf on his podcast.
  • Rudolf now follows, messages, and supports Jordan across social platforms.
  • Jordan says the podcast has produced several relationships of this kind.

Kevin root is like my number-one fan right now

Jordan Paris · 36:30

I've replicated this relationship on the podcast many times over

Jordan Paris · 38:00
#podcasting#friendship#networking#kevin-rudolf

Tool· 1

Tool46:00

How Jordan Turned a Four-Hour Recording Into an Audible Audiobook

Jordan initially left a four-and-a-half-hour audiobook recording untouched because Audible's workflow required separate chapter files. He hired a Fiverr freelancer to format the recording, then uploaded the prepared files through Amazon's ACX platform for distribution on Audible.

  • The original recording was one large file of roughly half a gigabyte.
  • Audiobook submission required the recording to be split into chapters.
  • Jordan outsourced the technical formatting through Fiverr.
  • He uploaded the formatted result through ACX for Audible distribution.

you can't just upload the entire file in one full swoop

Jordan Paris · 47:00

I hired somebody on there to format it for an audiobook

Jordan Paris · 47:00
#audiobooks#fiverr#acx#publishing

Takeaway· 3

Takeaway25:00

Why a Winning Content Template Eventually Stops Grabbing Attention

Jordan built an efficient audiogram template by replacing only variables such as the guest name, image, handle, and episode number. He also recognized that repeated stimuli become saturated, so even a strong template must evolve once audiences feel they have already seen it.

  • A reusable template reduces recurring production effort.
  • Independent variables can be swapped without rebuilding the design.
  • Familiar visual stimuli eventually lose novelty.
  • A once-distinctive format weakens when competitors copy it.

I made it once forever ago and now I just replace the independent variables

Jordan Paris · 25:00

the stimuli can become saturated and people will seem to be like oh I already saw this

Jordan Paris · 25:30
#content#design#audiograms#attention
Takeaway28:30

Jordan's Interview Anxiety Starts 12 Hours Early and Ends 5 Minutes In

Jordan experiences performance anxiety before interviews regardless of the guest's fame because he wants to serve both guest and listeners well. Once the conversation begins, prior preparation becomes visible and the anxiety rapidly gives way to confidence; Hala also suggests power posing and affirmations for unusually high-pressure guests.

  • The anxiety begins about twelve hours before an interview.
  • It reflects Jordan's desire to perform well for the guest and audience.
  • The feeling usually fades within five minutes of starting.
  • Preparation gives him evidence that he can handle the conversation.
  • Hala uses power posing and affirmations before especially intimidating interviews.

it starts to set in about I'd say 12 hours before the interview

Jordan Paris · 29:00

proper preparation prevents poor performance

Jordan Paris · 30:00
#podcasting#anxiety#preparation#confidence
Takeaway43:30

Jordan Says His Own Book Is Best for Beginners, Not Avid Readers

Rather than promoting his book indiscriminately, Jordan says its impact depends on the reader's starting point. He compares it with Awaken the Giant Within: transformational as an early personal-development book, but unlikely to add much for someone who has already read fifty similar titles.

  • Jordan openly limits the audience for his own book.
  • Prior knowledge changes the value of introductory material.
  • A first personal-development book can be life-changing even if an experienced reader finds it familiar.
  • Hala suggests the book for teenagers trying to come out of their shell.

I don't recommend my book for people who have read 50 books

Jordan Paris · 44:00

if it is the first book you're reading like it was for me awaken the giant within it will absolutely change your life

Jordan Paris · 44:00
#books#audience-fit#beginners#honesty